3 Steps of turning your love for jewelry into a successful business

Updated on April 14, 2022
In this article
In this article

Jewelry has seen a surge in popularity in recent years. With the rise and expansion of social media, many have found their niche to be fashion accessories, specifically jewelry; from making and selling it to simply doing reviews. If you greatly appreciate the art of jewelry crafting and selling, these are some steps to turning your love for jewlery into a successful brand!

jewellery, jewelry, gold, accessories
3 Steps of turning your love for jewelry into a successful business 3

Step 1: Create a business plan for your jewelry brand

You need to have a solid business plan set up for any business to start. First, you should decide what type of business you want your jewelry brand to be.

Your business plan should answer questions such as: do you want to sell hand-made jewelry, or would you rather outsource your jewelry from a manufacturer? Who represents your target audience, and how would you market your products to customers?

If you want to outsource from a manufacturer, Wonnda is here to help! Our team can help you get in touch with jewelry manufacturers across Europe that uphold the highest standards, and all you have to do is let us know that you are looking for a manufacturer. Then, after you decide what type of business model you want to pursue and set up your business plan, it is time for the next step.

jeweller, jewelry, jeweler, gold, hands, manufacturing
3 Steps of turning your love for jewelry into a successful business 4

Step 2: Set up a virtual presence of your brand

After you have set up the basics for your brand, it is important to have a consistent virtual presence for your customers to notice your products and your brand. Virtual presence can be achieved by creating a business Instagram profile for your brand and a TikTok and Facebook page. Another way to establish a virtual presence would be to promote your jewelry pieces in dedicated magazines.

After you have set up your dedicated social media pages and established a solid virtual presence, lastly but not least, we come to selling your products.

Step 3: Sell your products

After successfully setting up your business, it is time to sell your beautiful products via the channels you decide on. It is up to you to decide how many initial products you want to start with, but the jewelry industry offers many variations. From a variety of rings to bracelets and necklaces, let other people see and buy your jewelry designs and products.

When you feel the time is ready for you to expand your initial jewelry product portfolio, let us at Wonnda know! Aside from helping you with manufacturers, our team can also help you launch new products through Wonnda, thus making everything a lot easier for you. All you have to do is let us know!

Create your next product line with Wonnda

Our platform lets you source, launch, and scale your product line with over 250 trusted European suppliers. So whether you’re looking to request products from our private label catalog of over 1,500 items or develop custom products from scratch, Wonnda has everything you need to get started. Best of all, it’s free to start today!

Set up your account in less than 3 minutes and begin your journey with Wonnda. Unlock endless possibilities for your business, bring new products to market and streamline your sourcing process from idea to launch on one single platform.

About the author
Alice Pegorin
Alice Pegorin is a talented writer and a world-citizen who was born and raised in Brazil. In 2019, she moved to Lisbon, Portugal to pursue a BSc in Marketing and Advertising at IADE-UE. Following her passion for business management, Alice moved to Berlin, Germany in 2022 for her Erasmus semester at UE-Germany, where she completed her studies. Alice is a curious and open-minded individual who adapts easily to any environment. She enjoys exploring new cultures and experiences, and is always eager to learn. Currently based in Berlin, Alice travels to Portugal from time to time to visit friends. Her passion for writing and business management makes her an invaluable member of our team at Wonnda, and we're thrilled to have her on board.
Join 5600+ brands sourcing with Wonnda
By signing up, you are accepting our terms & conditions and privacy policy.
More resources and trends
In-depth sourcing resources and consumer product trends curated by the Wonnda team.

Find suppliers for your consumer brand

Join 5600+ leading consumer brands using Wonnda as their go-to sourcing platform. Sign up for free.

The email will be used to create a free account. No credit card required. By signing up, you are accepting our terms & conditions & privacy policy.