Wonnda

4 jewellery trends of 2022 to make your jewellery brand a success

Jewellery

Jewellery in the form of rings, necklaces, cuffs, bracelets – the list goes on, is popular among men and women to add a little spark to their outfit. With increasing income and jewellery being seen as a status symbol by many the jewellery market is expected to grow at a compound annual growth rate (CAGR) of 8.5% from 2022 to 2030 according to Grand View Research.

This growing market is a big opportunity for anyone with a good eye for unique jewellery items to start their very own jewellery brand or extend their existing assortment with a jewellery line. No matter whether you are a creator, retailer or entrepreneur these jewellery trends of 2022 will make sure that your jewellery business will be a success.

Playful Jewellery

Hearts, smiley faces, emojis, unique shapes and patterns or bright flashing colours – jewellery that is playful and catches the eye is perfect to express yourself. These playful items can be sold as part of seasonal campaigns in the colours of spring with a few flower elements or to express consumers’ self-identity aligned with their zodiac sign, initials, birth dates etc.

Jewellery as a body accessory

Jewellery used as a body accessory in the form of body chains which unlike most other jewellery items are not worn around the neck or around the wrist but across the chest, back or around the hips.
Body chains can be made of various different materials with different weights and different styles ranging from elegant and classy to gothic and dramatic.

Silver and Gold Jewellery

The outdated belief that jewellery needs to be either silver or gold and people wear either silver or gold jewellery is long gone. Consumers are now loving the trend of mixing silver and gold not only with different jewellery items but even within the same item. Rings, bracelets, necklaces, earrings and cuffs made of both silver and gold are trendy in 2022.

Sustainable jewellery

With sustainability becoming a bigger topic every year and the growing awareness among consumers means that consumers are more and more looking for ways to make their consumption more sustainable. Therefore, a trend for accessories that will contribute to their sustainability goal such as sustainable engagement rings, for example. Since sustainable materials are hard to find jewellery made out of recycled materials is the best option. The key to satisfy the consumers’ need for sustainable consumption is to be transparent about the sourcing process of the materials.

Start your own jewellery line with wonnda

Do you feel inspired now that you have read about the most popular jewellery trends of 2022 to start a jewellery line with your very own unique jewellery items? Then you are at the perfect place because wonnda will help you with the process!

Whether you’re an aspiring startup entrepreneur with an innovative product idea, or an existing retailer looking to amplify your existing assortment, private label or contract manufacturing could be just the step you need to take your business to the next level. Here at Wonnda we work with top European producers for private labelling and contract manufacturing. The first step in getting your business to market is probably the most crucial – finding the right production partner for your project.

The great advantage of wonnda.com is that you can simply let us do the heavy lifting. Just tell us quickly about your project or product idea. We will then approach the most suitable producers for your project and connect you with them. Sounds interesting? Then just fill out the form or send us an email with your desired product

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