The 6 best English D2C brands of 2024

Updated on November 9, 2023
In this article
In this article

What are D2C brands

D2C is a term used in the business world to define a company that is responsible for the production and distribution of its product lines, all of it happening within its own facilities and channels. D2C is an abbreviation for “direct to consumer”, meaning the product goes straight from the producing brand to the hand of the consumer. These channels will vary depending on the size and purpose of the business. Other kinds of products include white label, private label, and contract manufacturing. Click here to learn more.

The United Kingdom

The United Kingdom is an island country, part of an archipelago that includes Great Brittan, located in Western Europe, and is composed of the countries of England, Scotland, Wales, and Northern Ireland. Home to the red telephone booths and two-story buses, the United Kingdom is the fourth largest economy in the world, It’s one of the most ancient countries in the world and one of the most diverse places to live. This island-country full of tea-obsessed people is home to some of the most different and out-of-the-box brands in the world.

The English brands to watch out for in 2024

Dash Water

English, the united kingdom, brands, brand, economy, private label, white-label, private manufacturer, manufacturing, European,

Dash-Water is made out of three simple ingredients: freshly sprung water from their splendid isles and pure in every way; wonky fruit; and natural bubbles, to provide a natural lift without relying on sugar, fake flavors, and calories. Dash-Water is a natural solution for the hot summer days, when all we need is a sip of a refreshing and natural drink, without the sugar of other sodas or the waste of searching for the perfect-looking fruit. After all, wonky fruits taste just as good, and usually get wasted or not picked in the supermarket, and by using the rejected fruit, they also help fight food waste on a larger scale.

This English brand is everything you need for the freshest summer! Their products can be found on their website, and multiple packs are available, from try-out packs with all the different flavors to a mix pack to choose your favorites, to best sellers, or even the individual flavors. Mango, raspberry, peach, blackcurrant, lemon, or cucumber, all the flavors you could possibly imagine, made with the fruits that would go to waste, inside a completely recycled aluminum can. This way, they use 8% of the energy that would be necessary to produce the packaging from scratch, all while fighting food waste and single-use plastic pollution.

Grounded Body Scrub

Grounded in the English leading coffee scrub and anti-aging body care company. Their coffee-based products are made for those who love self-care and love taking care of their body, in the most natural possible way. They started small, in their very own kitchen, after Tasha, one of the founders, had been suffering from dry and itchy eczema, a genetic skin condition that affects the moisture of the skin, and can become very uncomfortable if not treated properly. Their solution was simple, a homemade coffee scrub. After experimenting with multiple oils and scents to complement the natural formula, the first scrub was born, and with it, Grounded Body.

English, the united kingdom, brands, brand, economy, private label, white-label, private manufacturer, manufacturing, European,

After that, multiple scents and flavors followed, to please every taste and different skin type, and now Grounded is present in over 30 countries, from people’s homes to spas, beauty shops, and e-commerces. Their Bali-inspired lifestyle has taken over the body-care industry and got into the hands of men and women from all over the world. Now, their product line has expanded and ranges from the face, body, hair, anti-aging, acne treatment, beauty, and even teeth whitening, all of it which are available on their website and at physical sale points.

Hello Sunday

The Netherlands, Dutch, Brands, tulips, private label, white-label, contract manufacturing, cosmetics, plastic-free, sunscreen, shampoo, conditioner
The 6 best English D2C brands of 2024 11

Hello Sunday is an English-made sunscreen brand. Their goal is to change the way people perceive and use sun protection, by creating a brand that is as stylish as it is efficient. Inside the bright and colorful packaging, there are all the variations to protect your skin from the sun’s rays. From serums, to face mist, to stick formulas, each product introduces SPF in a different step of the skincare routine, covering all the bases of a protected and healthy skin. The formula is light and doesn’t leave a white cast, and protects against UVA and UVB rays, shielding against both aging and burning.

Hello Sunday is a combination of creative designers and formulation experts, giving a new meaning to sun protection, guarding your skin not only from UV rays, but also from modern everyday problems, such as the blue light from our phones and computers, and the pollution of cities dominated by cars. Hello Sunday is where sun protection and skincare meet, creating the trendiest cosmetic line for contemporary lifestyle. On their website, a variety of moisturizers, skin mists, body lotions, hand creams, lip balms, serums, and face drops can be found, all fortified with the latest sun protecting technology, inclusive for all skin types, from sensitive to oily, caring for acne and dark spots.

Bottleshot Coffee

English, the united kingdom, brands, brand, economy, private label, white-label, private manufacturer, manufacturing, European,

Bottleshot Coffee came to revolutionize the English coffee industry with their cold-brew iced coffee. The bold and smooth flavor, combined with ethically sourced raw material in the UK, and no added sugar, inside a ready-to-drink can make the perfect can of cold iced coffee for those who are always on the run. Not only that, but they also worry about the food waste that the mass production of coffee beans could bring, and partnered with Urban Mushroom, an urban farm that repurposes the grounded coffee to grow mushrooms. All their coffee is ecologically sourced from Rainforest Alliance-certified farms, to guarantee that the environment is not being harmed while providing the best quality coffee for their customers.

This way, they give back to the community by supporting farmers, while protecting the land and providing income to families. The aluminum cans – one of the most sustainable materials as it’s infinitely recyclable – are made out of aluminum waste and can be completely recycled after use. This way, they reduce waste and you don’t need to worry about hurting the environment while drinking your modern iced coffee. The individual coffee cans, both the original black coffee and the oat milk version, can be found on their website, along with tester kits for you to try out and see if it fits your taste, and the pre-ground coffee is perfect for those who fancy their home-made cold brew.

Lily Lolo

Lily Lolo is an English all-mineral make-up brand, founded in 2005 by Vikki Khan, and it’s named after her two sisters: Lily and Lolo. Their products are made from natural nourishing ingredients, to get flawless results while being ethically conscious, so there’s no need to rely on synthetic “nasties” that will clog your pores and polite your skin. The brand is completely cruelty-free, free from parabens, perfumes, and dyes, and 90% of its products are proudly vegan.

English, the united kingdom, brands, brand, economy, private label, white-label, private manufacturer, manufacturing, European,

Lily Lolo can be found both online and in-store all over the globe, from the United States to the United Kingdom. Now, their expanded product line ranges from all kinds of beauty supplies, and it’s made keeping in mind multiple skin types, and women from all over the world.


English, the united kingdom, brands, brand, economy, private label, white-label, private manufacturer, manufacturing, European,

Mushrooms 4 Life is a brand made to reinvent the way people see mushrooms. Mushrooms are some of the most nutritious and rich foods in nature and can have multiple benefits for our bodies and minds. This is a premium brand of medicinal mushroom supplements, carefully cultivated to bring out the full spectrum, bioactive power of mushrooms. The mushrooms are nourished throughout their ideal lifecycle, growing to be harvested at the perfect moment, to provide their customers with the most nutrients they can get.

On their website, a range of capsules, powders, spores, and even lattes and coffee made fully out of the best mushrooms can be found. These products can be added to any diet as a form of natural supplements, and have all sorts of different purposes, such as immune modulators to help support your immune system, antioxidant agents, longevity, nootropics, used to protect and enhance brain cognitive function, nervines & adaptogens, that serve as stress regulators, and energy & stamina, to improve oxygenation, respiration, and athletic performance.

Create your own product line with Wonnda – the European platform for white label, private label, and contract manufacturing

Are you interested in leveraging these trending products but don’t know how to get your production up and running? Whether you’re an aspiring startup entrepreneur with an innovative product idea, or an existing retailer looking to diversify your assortment with your own products, launching your own brand through a private label or contract manufacturing could be just the step you need to take your business to the next level.

Here at wonnda, we work with top European producers for private labeling and contract manufacturing. The first step in getting your supplement product to market is probably the most crucial – finding the right production partner for your project. The great advantage of is that you can simply let us do the heavy lifting. Just tell us quickly about your project or product idea. We will then approach the most suitable producers for your project and connect you with them. Sounds interesting? Then just fill out the form or send us an email with your desired product.

Source, Manage & Scale Your Product Line With Wonnda

Wonnda is the fastest growing B2B platform for private label sourcing in Europe, offering direct access to trusted and verified suppliers and a comprehensive digital infrastructure for efficient supply chain management.

With an over 80% match rate between buyers and suppliers and the ability to order samples directly through the platform, Wonnda makes launching your product line faster and more cost-effective.

About the author
Alice Pegorin
Alice Pegorin is a talented writer and a world-citizen who was born and raised in Brazil. In 2019, she moved to Lisbon, Portugal to pursue a BSc in Marketing and Advertising at IADE-UE. Following her passion for business management, Alice moved to Berlin, Germany in 2022 for her Erasmus semester at UE-Germany, where she completed her studies. Alice is a curious and open-minded individual who adapts easily to any environment. She enjoys exploring new cultures and experiences, and is always eager to learn. Currently based in Berlin, Alice travels to Portugal from time to time to visit friends. Her passion for writing and business management makes her an invaluable member of our team at Wonnda, and we're thrilled to have her on board.
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