Private Label Hair Products: The Ultimate Guide to Success

private label hair products

Starting a hair product line can be an exciting and profitable venture, but finding the right manufacturer can be a challenge. The success of your private-label hair product line depends on many factors, including the quality of the product, the price, and the manufacturer you choose. In this ultimate guide, we will take a deep dive into the world of private-label hair products and show you how to find the right manufacturer to bring your vision to life.

Why Choose to Private Label Hair Products?

Choosing to Private label hair products instead of sourcing from a white label supplier, wholesaler or dropshipping will offer many advantages for both small and large businesses. By creating your own brand and product line, you control over the product ingredients, packaging, and formula.

You can differentiate yourself from the competition and build a loyal customer base by offering unique and high-quality products. Private label hair products also allow you to start small and test the market before committing to a large production run with a contract manufacturer.

12 examples of Hair Products to produce with Private Label production

This is a great way for brands to launch their own line of hair care products without investing in extensive R&D or large manufacturing runs. Whether you want to create a specific hair care line or complement your existing product offerings, the options for private label hair care products are vast.

From shampoos and conditioners to hair serums and styling tools, the following is a list of popular products that can be produced under private label production:

  1. Shampoo and Conditioner
  2. Hair Serums and Oils
  3. Hair Masks and Treatments
  4. Hair Sprays and Gels
  5. Hair Growth Supplements
  6. Dry Shampoo
  7. Hair Care Kits and Sets
  8. Leave-in Conditioners
  9. Hair Dyes and Coloring Products
  10. Hair Brushes and Combs
  11. Hair Styling Tools (flat irons, curling wands, etc.)
  12. Hair Accessories (scrunchies, headbands, etc.)

The search for the Right Manufacturer

One of the most important decisions you’ll make when launching a private label hair product line is choosing the right manufacturer. A good manufacturer should have experience in producing high-quality hair products, understand your requirements, and offer competitive pricing. To ensure the success of your private label hair products, follow these tips when selecting a manufacturer:

1. Research

Start by researching hair product manufacturers and reading reviews from other brands. This will give you a good idea of the quality of the products they produce, their level of customer service, and their reputation in the industry.

2. Ask for Referrals

Reach out to other businesses in the beauty industry and ask for referrals to manufacturers. This can be a great way to find manufacturers that have a proven track record of producing high-quality hair products.

3. Consider the Location

Consider manufacturers in your country or region for easier communication and transportation. Choosing a manufacturer close to your business can make managing the production process easier, resolving any issues, and reducing shipping costs.

4. Evaluate the Manufacturer’s Experience

Look for a manufacturer with a strong track record of producing high-quality hair products. Check their portfolio and ask for references to see the products they have produced in the past and the level of quality they have maintained.

By following these tips, you’ll be well on your way to finding the right manufacturer for your private label hair product line and launching a successful brand.

Wonnda: The Best Way to Find Manufacturers

Finding the right manufacturer for private label hair products can be a time-consuming and complex process, but it doesn’t have to be. Wonnda is a digital tool that connects brands with private label manufacturers and suppliers in Europe. With Wonnda, you can find the right manufacturer for your private label hair product line in just a few clicks.

Wonnda is a fully digital solution, where you can browse through product categories and manufacturer profiles to find the right fit for your business. All of our manufacturers are “Made in Europe” and have been vetted to ensure they meet our high standards for quality and service.


Starting a private label hair product line can be a rewarding and profitable venture, but finding the right manufacturer is key to success. With the right manufacturer, you can create high-quality hair products that stand out from the competition. Use the tips in this guide to find the right manufacturer, and consider using Wonnda to streamline the process. With Wonnda, you can launch your new product line with confidence and grow your business with ease.

Create your product line with Wonnda – the European platform for white-label, private-label, and contract manufacturing

Wonnda is the perfect platform for companies looking to create their European product line. We understand the challenges that companies face in production, and we have a solution for you. Our platform offers white-label, private-label, and contract manufacturing options, allowing you to choose the option that best suits your business needs.

With our partnerships with leading European manufacturers, we can connect you with reliable and experienced producers who can help bring your product ideas to life. Whether you’re looking to create a new product line or want to expand your existing range, our team can assist you in finding the right production partner for your project.

We understand that finding the right production partner is crucial for the success of your business, which is why we make it easy for you. Provide us with information about your project or product idea, and we’ll connect you with the most appropriate producers. We take care of the whole process for you, from finding the proper manufacturer to overseeing the production process.

If you want to take your D2C business to the next level, Wonnda is here to help. Contact us today to learn more about how we can assist you in creating your product line in Europe.

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