Launch your own yoga brand: 10 top selling yoga accessories

With more than 300 million people practicing Yoga worldwide, Yoga can be considered one of the most popular forms of physical activity and has the great advantage that it can be practiced in Yoga Studios or Gyms but also at home. With the right yoga accessories anyone can do Yoga from their living room or even in their garden on a nice summer day. Due to the popularity, the demand for Yoga accessories and equipment is increasing by the minute.

Private label brands can use this opportunity to enter the fast-growing yoga accessories market with their own private label yoga products. Are you looking for some ideas to launch your own private label brand or extend your product line? Then get inspired by the following popular yoga product ideas: 

Yoga Accessories 1-2: Mats & Straps

To start off the most obvious yoga accessory is of course: the yoga mat. Yoga mats come in many different sizes, colours, textures, made out of different materials and for different consumer preferences. Yoga mats that are thick, latex and phthalate-free with non-slip and sweat-absorbing features are very popular among Yoga practitioners right now. A great add-on yoga accessory for yoga mats are yoga mat straps used to carry the yoga mat. Yoga mat straps can be produced in different materials, styles and colours.

Yoga accessories

Yoga Accessories 3-5: Blocks, Pillows & Blankets

To boost stability yoga blocks and pillows are a great yoga accessories to have at home. Yoga blocks are made of EVA foam and should be smooth, dense and free from toxic scents. Non-slip surfaces and a soft grip are important features for Yoga blocks. Yoga pillows are cushions used during meditation and/or to offer support during difficult yoga positions. They can have a circular shape making them comfortable to sit on or long and thin which makes them perfect to support the spine during laying positions. Blankets are usually used at the end of the yoga practice for comfort and warmth. Yoga blankets should be lightweight, breathable and made out of comfortable materials.

Yoga Accessories 6-7: Ring & Straps

Yoga rings are useful yoga accessories to warm up the body before going into yoga poses. Yoga rings need to be sturdy, safe and comfortable. It can also be used to massage muscles after a normal workout. Yoga straps are used to deepen the stretch in certain yoga positions. Compared to elastic workout bands, yoga straps are made of high quality cotton with a metal buckle to provide a safe hold when deepening the posture.

Yoga Accessories 8-10: Mat Sprays, Essential Oils and candles

Fun little add-ons for the yoga practice are things like mat sprays, essential oils, incents and candles. Mat sprays often combine calming scents such as lavender, rosemary, peppermint etc. with a disinfectant to not only make the yoga mat smell great but also make sure it is clean. Essential oils are used on certain parts of the face and the hands by many yoga practitioners to soothe sore muscles or any pain that might be present in the body.

Launch your own yoga brand with wonnda

Are you interested in launching your own yoga accessories brand but don’t know how to get your production up and running? Whether you’re an aspiring startup entrepreneur with an innovative product idea, or an existing retailer looking to diversify your assortment with your own products, launching your own brand through a private label or contract manufacturing could be just the step you need to take your business to the next level.

Here at wonnda, we work with top European producers for private labeling and contract manufacturing. The first step in getting your yoga products to market is probably the most crucial – finding the right production partner for your project. The great advantage of is that you can simply let us do the heavy lifting. Just tell us quickly about your project or product idea. We will then approach the most suitable producers for your project and connect you with them. Sounds interesting? Then just fill out the form or send us an email with your desired product.

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