How to mould your pottery hobby into a successful brand

Updated on April 8, 2022
In this article
In this article

Pottery, turning clay and other ceramic materials into beautiful and usable products, is one of the oldest human practices. Many find pottery to become their preferred hobby, but what about turning your ceramic products into a successful brand?

Steady beginnings: pottery as a hobby

Many people decide to pursue pottery as a hobby, as it is very relaxing. It gives people space to be imaginative and allows their creativity to flow from their minds into beautiful hand-made products. But, we have to admit that creating something by ourselves and then decorating our home with those products is a good feeling.

However, some people want to create a studio where they can showcase their ceramic creations to other people, or maybe they want their ceramicware featured in dedicated magazines. These steps represent a steady path to bringing one’s pottery and clay hobby to the next level, a unique brand of ceramic products.

From a hobby to a unique brand

If you are ready to elevate your hobby and your passion for ceramicware to the next level, you can always begin your brand of unique ceramicware, which will have your signature on them. By starting your brand, you can become an essential part of someone’s home decor and help them alleviate their home atmosphere even more.

Home decor, as a trend, has seen a rise in following in recent years. Many display their uniquely decorated homes on various social media, while others tend to showcase their specially curated products for home decor.

From beautiful and unique vases to ceramic kitchenware, the choice of what you want to produce and make as part of your ceramicware is all yours. This is a perfect time to jump on the trend and start your ceramic brand and turn it into a successful business!

Important things to know about establishing your brand

It is important to know that there are two sides to every brand; the manufacturer side and material sourcing and the seller’s side. Many people want what is best for their brand; thus, it is in the brand’s best interest to attain materials from reputable sources and manufacturers for products to be up to the highest standards.

By securing the best materials for your ceramic studio, you are displaying that you, as a brand, are trustworthy and that your customers will be purchasing the best from the best. This is where Wonnda can help you! At Wonnda, we will analyze exactly what you need, and then we will pair you up with the European manufacturers that uphold the highest standards; all you need to do is contact us!

After you have found your perfect manufacturer, you also need to properly set up your seller side of the brand. Here, you can decide to set up your business as a contract manufacturer, a private label or even a white label business. The type of a business depends on how you want your products to be sold and also where you want to sell your products. Worry not, Wonnda can help you with this as well!

You can launch your products through Wonnda, thus making the whole process for you, as a brand and as a business, a lot easier. When you are ready to turn your business into a success story, just contact us, we will be there for you!

Create your next product line with Wonnda

Our platform lets you source, launch, and scale your product line with over 250 trusted European suppliers. So whether you’re looking to request products from our private label catalog of over 1,500 items or develop custom products from scratch, Wonnda has everything you need to get started. Best of all, it’s free to start today!

Set up your account in less than 3 minutes and begin your journey with Wonnda. Unlock endless possibilities for your business, bring new products to market and streamline your sourcing process from idea to launch on one single platform.

About the author
Alice Pegorin
Alice Pegorin is a talented writer and a world-citizen who was born and raised in Brazil. In 2019, she moved to Lisbon, Portugal to pursue a BSc in Marketing and Advertising at IADE-UE. Following her passion for business management, Alice moved to Berlin, Germany in 2022 for her Erasmus semester at UE-Germany, where she completed her studies. Alice is a curious and open-minded individual who adapts easily to any environment. She enjoys exploring new cultures and experiences, and is always eager to learn. Currently based in Berlin, Alice travels to Portugal from time to time to visit friends. Her passion for writing and business management makes her an invaluable member of our team at Wonnda, and we're thrilled to have her on board.
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