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MERA

Family-Owned Expertise in Premium Pet Food Manufacturing

Germany Private Label Contract Manufacturing
Overview

About MERA

About

MERA Tiernahrung GmbH is a family-owned pet food manufacturer based in Kevelaer, North Rhine-Westphalia, Germany.

The company produces dog and cat food, including dry food products (including dog baked goods) and specialized nutritional formulations, with manufacturing conducted at its headquarters in Germany.

Categories & manufacturing capabilities

  • Product categories: dog food; cat food
  • Formats: dry food; dog baked goods
  • Manufacturing scope: private label / contract manufacturing for pet food products

Production & operational capabilities

  • Annual production capacity: more than 60,000 tonnes
  • Headquarters location: Germany
  • Facility characteristics: modern production facilities for pet food
  • Production coverage: manufacturing conducted exclusively at the company’s headquarters

Quality, compliance & regulatory positioning

  • Certifications: IFS; BRC
  • Quality management: production monitored and confirmed by official veterinarians
  • Recalls history: zero recalls reported

Customization & collaboration model

  • Private label capabilities: explicit private label manufacturing capabilities and experience in contract manufacturing for private label pet food products
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Core products

What MERA manufactures

Production

Where MERA manufactures

Germany
FAQ

Frequently asked

They produce premium pet food for dogs and cats, including dry food products and dog baked goods, and develop specialized nutritional formulations based on specific pet needs.

Yes, MERA positions itself as a sought-after partner for innovative product-mix strategies in the private label sector and has experience in private label contract manufacturing for pet foods.

The company holds IFS and BRC certifications, manufactures 100% according to food standards, and production is closely monitored by official veterinarians.

The company is based in Kevelaer, Germany, and exports to more than 40 countries across Europe, Africa, Asia, North America, and South America.

They produce more than 60,000 tonnes annually, operate one of the most modern pet food production facilities in Europe, and conduct all production at their headquarters in Germany.

The company reports zero recalls or pet food scares over its 70-year operation.

As of November 2025, MERA selected RELEX Solutions to optimize its end-to-end supply chain planning, including demand planning, master planning, and production scheduling.