In this article
In this article

Vitafoods Europe 2024
When? – 14th to 16th May 2024
Where? – Palexpo, Geneva, Switzerland


Trade shows are an essential tool for companies looking to expand their reach, network with peers, and learn about the latest trends and innovations in their industry. Additionally, they offer businesses the unique opportunity to engage directly with potential customers and gather invaluable feedback.

This article will discuss Vitafoods Europe, the largest event for the nutraceutical supply chain in Europe. We will explore the history of the event, reasons why private label companies should attend, and the benefits of using Wonnda, the fastest-growing B2B platform for private label sourcing.

What is Vitafoods Europe?

Vitafoods Europe started in 1997 with only 100 exhibitors in 2,500 square meters of floor space, attracting 1,200 visitors. Since then, the event has become a major gathering of global industry players, covering the entire nutraceutical supply chain. In 2019, Vitafoods Europe welcomed over 1,250 exhibitors in 23,000 square meters of floor space and gathered over 25,000 visitors in the Palexpo Exhibition Hall, connecting a quality senior audience and maintaining an 8.1/10 likelihood of attendance.

The event constantly develops new features to enhance the attendees’ experience, including networking events like the 5k Run and Yoga Wellness and free-to-attend show floor features that provide insights into the latest industry trends.

When and Where Is the Vitafoods Europe 2024?

Vitafoods Europe 2024 will take place from 14th to 16th May 2024 in Geneva, Switzerland. The event will be held in-person at the Palexpo venue in Geneva and will be complemented with digital enhancements to cater to a wider audience.

If you’re interested in exhibiting at this event, you need to fill out the form provided on the website of the organizator. Once your interest is registered, a representative from their team will contact you shortly to discuss further details and assist you in the process.

6 Reasons Why Your Private Label Company Should Attend Vitafoods Europe

The Vitafoods Europe Conference is a big event that helps people learn about the newest things in the health food industry. It talks about topics like sports nutrition, brain health, body health, and staying healthy as we age. This event is also a great place for companies to grow and work together. It’s a space where they can talk about the main issues and trends in the health and food world.

Here are some reasons why your private label company should attend Vitafoods Europe:

1. Showcase New Product Lines

Vitafoods Europe is an excellent platform to showcase new product lines and innovations in the nutraceutical industry. The event provides an opportunity for private label companies to present their products to a wider audience and to gain exposure to potential customers and partners.

2. Network with Peers

Attending Vitafoods Europe offers an opportunity for private label manufacturers and suppliers to connect with peers in the industry. The event provides a platform for networking and building relationships with other companies in the nutraceutical industry.

3. Learn about the Latest Trends and Innovations

Vitafoods Europe offers private label companies an opportunity to learn about the latest trends and innovations in the nutraceutical industry. The event provides access to industry experts and thought leaders who can offer valuable insights into the latest developments and trends in the industry.

4. Identify New Business Opportunities

Attending Vitafoods Europe can help private label companies identify new business opportunities. The event brings together suppliers, manufacturers, and distributors from all over the world, providing an excellent opportunity to meet potential partners and explore new markets.

5. Keep Up with Industry Regulations

Vitafoods Europe offers private label companies an opportunity to keep up with industry regulations and changes in legislation. The event provides access to industry experts who can offer insights into the latest regulatory changes and how they might impact the nutraceutical industry.

6. Attend Industry-Specific Seminars and Workshops

Vitafoods Europe hosts a variety of industry-specific seminars and workshops that offer valuable insights and information for private-label companies. The sessions cover product development, marketing, and branding topics, and provide an excellent opportunity to learn from industry experts and thought leaders.

Using Wonnda for Your Private Label Business

Wonnda is the perfect B2B platform for private label sourcing, offering several benefits to private label companies looking to source trusted and verified suppliers for consumer products. With Wonnda, private label companies can access vetted suppliers, benefit from an 80% match-rate between buyers and suppliers, order samples directly within the platform, and use a full software suite to streamline the collaboration process.

The platform eliminates errors, allows products to be launched faster and cheaper, and provides real-time updates on the production process. Using Wonnda saves time and money for private label companies, making it the ideal platform for private label sourcing.

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Our platform lets you source, launch, and scale your product line with over 250 trusted European suppliers. So whether you’re looking to request products from our private label catalog of over 1,500 items or develop custom products from scratch, Wonnda has everything you need to get started. Best of all, it’s free to start today!

Set up your account in less than 3 minutes and begin your journey with Wonnda. Unlock endless possibilities for your business, bring new products to market and streamline your sourcing process from idea to launch on one single platform.

About the author
Barbara Jankowska
Meet Barbara Jankowska, an upbeat and curious writer who originally comes from Poland. She moved to Berlin to pursue her Master's degree in International Marketing, where she developed her skills in research and analysis. Always eager to learn more, Barbara remains up-to-date with the latest trends and enjoys exploring new topics. Currently, Barbara is participating in an Erasmus exchange program in Porto, where she is discovering the unique culture and traditions of Portugal. Barbara's natural positivity and love of discovery make her a valuable new member of Wonnda. Her research and analysis skills, coupled with her ability to write engaging and informative content, ensure that she provides her readers with valuable insights and fresh perspectives on a range of topics.
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