
About Minela
About
Minela is a private label manufacturer specializing in beverages and frozen treats, based in Batocina, Serbia.
Minela operates as a private label producer with its own brands and a history of developing beverage and frozen confectionery offerings.
Categories & manufacturing capabilities
- Product categories: beverages, fruit drinks, juices, waters, soft drinks, frozen confections
- Formats & packaging: stand-up pouches (Doypack), twist-top stand-up pouches, ice pops, ice lolly cones
- Private label capabilities: private label manufacturing alongside own brands
- Brands: own brands (e.g., Happy Kid)
- Manufacturing scope: product development from concept to production
Production & operational capabilities
Production involves beverages and frozen novelties, with private label and own-brand production paths. The company supports product development from concept to production.
Customization & collaboration model
- Collaboration: hands-on team supporting product development from concept to production
What Minela manufactures
- Fruit drinks in stand-up pouches
- Twist-top fruit juice pouches
- Ice pops (ice lollies)
- Ice lolly cones
- Sour slushies
- Waters
- Soft drinks
Where Minela manufactures
Serbia