PLMA Amsterdam: The Trade Show for Private Label

PLMA Amsterdam: The Trade Show for Private Label

Trade shows are an essential part of the private label industry, providing opportunities for brands to meet new suppliers, manufacturers, and customers. One such trade show is PLMA Amsterdam, which has been bringing retailers and manufacturers together for over 35 years. This article will explore what trade shows are, what PLMA Amsterdam has to offer, and why private label brands should attend. Additionally, we’ll discuss how Wonnda’s digital platform can help brands find trusted and verified suppliers for their consumer products.

What is a trade show?

Trade shows are events where businesses from a particular industry showcase their products or services. They offer an opportunity for brands to connect with new customers, expand their network, and keep up with the latest trends and innovations in their industry. Trade shows can be specific to a certain type of product or service, or can encompass an entire industry.

Why should your private label brand go to trade shows?

There are many reasons why private label brands should attend trade shows. For starters, trade shows are a great way to find new suppliers and manufacturers. Attending a trade show like PLMA Amsterdam can help your brand find the right private label or white label manufacturers for your products. Additionally, trade shows are an excellent way to stay on top of industry trends and innovations. They offer the opportunity to learn about new products, services, and technologies that can help your business stay competitive.

The importance of networking cannot be overstated, especially in the private label industry. Attending trade shows provides private label brands with the opportunity to connect with other brands in their industry, as well as potential suppliers and customers. These connections can lead to new partnerships and collaborations that can benefit your brand in the long run.

About PLMA Amsterdam

PLMA Amsterdam is one of the most important trade shows for private label brands. It provides an opportunity for retailers to find new products, make new contacts, and discover new ideas that will help their private label programs succeed and grow. PLMA Amsterdam showcases a wide variety of products, including fresh and frozen foods, beverages, dry grocery, health and beauty products, and household items. The trade show is divided into separate food and non-food halls to make the most of the attendees’ time.

5 Reasons to Attend the PLMA Amsterdam Trade Show

1. Discover New Products

Trade shows like PLMA Amsterdam offer an opportunity to discover new and innovative products in your industry. You can explore new trends and find inspiration for your private label brand.

2. Make New Contacts

Trade shows are also an opportunity to network with industry experts, potential suppliers, and manufacturers. By attending PLMA Amsterdam, you can make new contacts and build relationships that can benefit your business in the long run.

3. Keep Up to Date with the Latest Innovations

In today’s fast-paced world, it is essential to stay up to date with the latest innovations in your industry. Attending trade shows allows you to do just that, by providing insights into the latest products and trends.

4. Build Brand Awareness

By attending trade shows, you can also build brand awareness for your private label brand. By interacting with potential customers, you can raise awareness for your brand and establish your business as a leading player in the industry.

5. Optimize Your Business Opportunities

Finally, attending PLMA Amsterdam can help you optimize your business opportunities. By finding new products, making new contacts, and staying up to date with the latest innovations, you can make sure your private label brand is on the cutting edge of the industry.


PLMA Amsterdam is an excellent opportunity for private label brands to connect with potential suppliers, manufacturers, and customers. By attending trade shows, brands can find new products, explore new trends, and stay up to date with the latest innovations in their industry. With the help of Wonnda’s digital platform, private label brands can find trusted and verified suppliers for their consumer products. Don’t miss out on the opportunity to take your brand to the next level. Register for PLMA Amsterdam today and see what the future holds for your private label brand.

Create your product line with Wonnda – the European platform for white-label, private-label, and contract manufacturing

Wonnda is the perfect platform for companies looking to create their European product line. We understand the challenges that companies face in product sourcing, and we have a solution for you. Our platform offers white-label, private-label, and contract manufacturing options, allowing you to choose the option that best suits your business needs.

With our partnerships with leading European manufacturers, we can connect you with reliable and experienced producers who can help bring your product ideas to life. Whether you’re looking to create a new product line or want to expand your existing range, our team can assist you in finding the right production partner for your product sourcing project.

Contact us today to learn more about how we can assist you in product sourcing and creating your product line in Europe.

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